You will be able to notice this at any premier hair salon across the country in these days - their proprietors, or trusted assistants, go out all the time researching drugstore and department store cosmetics racks, for home hair color and touchup sets, that they can pick for their own customers, particularly those teenagers who want to have new hair color to match their prom dresses. What exactly gives? These are clients who pay anywhere between 0-0 for a sitting to obtain a hair color. For what reason would they want suddenly, to do it on their own, and how do they manage to get their hair salons to do their shopping for them? It is just that, the 0 tab gets to be a little too much in this economy, even for the high-paying clients.
If the salons insist on asking that much for every single sitting, even if it is to simply do a little touch-up work around the roots, those customers are just going to go away altogether. Therefore as an alternative, in recognition of the hard time so many people are going through, salons go and buy them DIY touchup kits to utilize between settings. That way, they can get professional service for the big hair work, and reduce costs doing the minor work themselves. The hair salon staff provide their best customers a bit of primer on how best to hold the brush, or shampoo themselves - just a couple of hair care tips to help them at home.
Similar to lots of things, home cooking, home washing, that usually get a bit of a boost during a recession, home hair care is something that has gotten a 20% rise. Ladies who would formerly get almost all their work done at a professional salon, have switched to getting a few done at home. The major expensive hair salons never used to utilize consumer brands like L'Oreal or Clairol for their coloring work. They always utilized specialty in-house formulations, or did wonders with niche manufacturers. However with the customers' money now all going to the mass-market products, expensive salons are beginning to re-think their strategy. It is similar to Starbucks providing you coffee powder to brew at home.
Every time a specialty dealer offers you a brew-your own-product, you imagine that you are in some way going to be able to get professional results right in your house. There's a particular market for that sort of thing, and a premium to charge of customers as well. Looking on the web at any kind of hair care tips site, you will see all of them bragging about Umberto Savone and Frederic Fekkai products from LA and NY - big hair salons that have released hair care products to market at department stores.
Individuals often forget after having been able to afford professional coloring for a long time, exactly what it was that initially turned them to the experts all those years in the past. You just read up on hair care tips, and coloring advice, put on the latex hand protection and get going yourself. You can't quite get the perfect color, it's not standard,your hair looks and feels like straw over loaded with wonderful color, and everything stays together in one clump. Yet even the experts don't advise making use of home kits for anything besides touchups. Going the entire 9 yards and doing the work by yourself at home, can only bring back the bad old days of home hair coloring.
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